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Online Courses

Course Description

MKTG 717 - Fundamentals of Marketing Analytics

Class Session: Monday, March 03, 2025 - Friday, March 28, 2025

Credit: 3 semester hours of credit

Instructor: Joel Wooten

Term: Spring 2025


Course Description

The critical thinking, statistical tools, and marketing application of business analytics.Prerequisite: DMSB 716 or MKTG 701 and DMSB 712 or MGSC 711.GC: 01/22/2018.CL: 2020.

College

BA - Darla Moore School of Business

Level

Graduate

Section

J50

Instructional Method

DWEBS
100% Web Synchronous

CRN

59093

Special Approval

DP - Department Permission

Restrictions

CAMPUSICOL - USC Columbia
LEVELIGR - Graduate

Information is accurate as of December 25, 2024 (Subject to change)

Special Fee Notification

Students may be required to be proctored during online test completion. If students are unable to attend test proctoring sessions in person at the Distributed Learning office, additional fees may apply for online test proctoring if the course requires online testing.



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